Mayors' Council

Cure Congestion

Full-Service Campaigns


After a sparse decade of investments in transit and transportation in Metro Vancouver, the 21 Mayors in the region needed to make sure that whoever won the 2017 provincial election was committed to funding TransLink’s 10 Year Vision. Point Blank was contracted by FleishmanHillard High Road to help make that funding commitment from both major political parties a reality. “Cure Congestion” helped secure a $2.2 billion commitment on transit, including major infrastructure projects like the Broadway Subway in Vancouver.

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Full Scope

  • Research & Discovery
  • Concept development
  • Campaign Identity
  • Video production, digital ads, and print ads
  • Website design