Unifor

Convention 2019

Conventions & Events
Designing a convention for the largest private sector union in Canada.

Our theme for Unifor Convention 2019 was brief and catchy: a positive, active rallying cry that alluded to the fight ahead for Election 43.

Unifor’s brand deserved to be celebrated. We designed Convention to create a sense of sense and solidarity, while delivering an energizing, unique, and memorable experience for attendees.

“Point Blank helped make our convention experience seamless, beautiful, and engaging. I can count on them for the highest standards of design and event expertise.”

Summary

In anticipation of their 2019 Convention, Unifor was focused on voting for a future they could believe in during the upcoming Federal Election. With the aim of keeping the Conservative Party out of office, members needed to vote together, throwing their support behind a progressive candidate that had the best chance of beating the Conservatives. As convention is a major hub for organizing, solidarity building and planning, Point Blank was engaged to develop the event theme and shape the delegate experience through event planning and design.

Full Scope

  • Convention identity
  • Design templates for presentations, social media, and print materials
  • Large format print design (banners, podium, table wraps, etc.)
  • Swag
  • Screen planning & project management
  • On-site support

Impact

4 days on-site support
2000+ delegates
Hundreds of design products