Unfair Canada
Full-Service Campaigns
Flying in Canada just got even more Unfair.
Air Canada is ranked as one of the worst airlines in North America. Imagine what employees face working for them.
Simply telling the public about it would not be enough for Air Canada management to feel any kind of pressure so we pulled on the powerful lever of the public’s anger and frustration with the airline and modern travel.
We rebranded Air Canada as “Unfair Canada” – yet another greedy corporation advertising its latest ‘features’ putting profits ahead of workers and customers.
Taking on an employer the size of Air Canada at the bargaining table is daunting but thousands of Canadians are showing that unpaid work will no longer fly.
